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Business DeFi Economie Finance

The Unbanking of America: How the New Middle Class Survives

An urgent, absorbing exposé—why Americans are fleeing our broken banking system in growing numbers, and how alternatives are rushing in to do what banks once did. What do an undocumented immigrant in the South Bronx, a high‑net‑worth entrepreneur, and a twenty‑something graduate student have in common? All three are victims of our dysfunctional mainstream bank and credit […]

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Business

Harvard Business Review – May-June 2021

On March 19, 2020, as Covid-19 swept across the world, Bourla challenged everyone at Pfizer and its partner BioNTech—a German company focused on cancer immunotherapies—to “make the impossible possible”: develop a vaccine more quickly than anyone ever had before, ideally within six months and certainly before the end of the year. Less than eight months […]

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Business Entreprise

Digital Marketing All-In-One For Dummies

Unlock the value in online marketing A well-executed digital marketing plan is a proven component of success in business, and Digital Marketing All-In-One For Dummies covers everything you need to build and implement a winning plan. Whether you’re a novice in the online space or an expert marketer looking to improve your digital ROI, this book has […]

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Artificial Intelligence Blockchain Business IT Books

Dynamic Spectrum Management: From Cognitive Radio to Blockchain and Artificial Intelligence (Signals and Communication Technology)

This open access book, authored by a world-leading researcher in this field, describes fundamentals of dynamic spectrum management, provides a systematic overview on the enabling technologies covering cognitive radio, blockchain, and artificial intelligence, and offers valuable guidance for designing advanced wireless communications systems. This book is intended for a broad range of readers, including students […]

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Business Economie Finance

Dark Finance: Illiquidity and Authoritarianism at the Margins of Europe

“This book describes the importance of finance and real estate for the emergence of authoritarian regimes. Through an ethnographic study of the pseudo-oligarchs, failed European businessmen, frustrated managers, and unpaid workers that populate Macedonia’s construction sector, Fabio Mattioli illustrates how financialization results in illiquidity, rather than cheap money. Mattioli’s manuscript describes the political relations that […]

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Business Finance

Principles of Corporate Finance

Brealey, Principles of Corporate Finance, 13e, describes the theory and practice of corporate finance. We hardly need to explain why financial managers have to master the practical aspects of their job, but we should spell out why down-to-earth managers need to bother with theory. Throughout this book, we show how managers use financial theory to solve […]

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Business Business & Investing

Skin in the Game: The Hidden Asymmetries in Daily Life

From the New York Times bestselling author of The Black Swan, a bold new work that challenges many of our long-held beliefs about risk and reward, politics and religion, finance and personal responsibility In his most provocative and practical book yet, one of the foremost thinkers of our time redefines what it means to understand the world, succeed in […]

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Business

Le marketing digital: Développer sa stratégie numérique

En quelques années, le digital a non seulement bouleversé nos pratiques, mais le marketing tout entier… et ce ne n’est pas terminé ! Comment s’y retrouver dans la jungle des outils et des notions (SEO, SEA, display marketing, inbound marketing, data marketing, stratégie social media…) ? Comment élaborer une stratégie gagnante ? Futurs marketeurs ou professionnels qui souhaitez […]

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Biography Blockchain Business Medical Politics Programming Self Development

Blockchain and Applications 2nd International Congress

This book gathers the refereed proceedings of the 1st International Congress on Blockchain and Applications 2019, BLOCKCHAIN’19, held in Ávila, Spain, in June 2019. Among the scientific community, blockchain and artificial intelligence are broadly considered to offer a promising combination that could transform the production and manufacturing industry, media, finance, insurance, e-government, etc. Nevertheless, there […]